Baby boomers getting older….
The wealth transfer is coming….
Blah, blah, blah. The same old, same old and no real difference in the numbers for planned giving. Right?
I know what I am about to say is self-serving (this is a blog and I’m constantly promoting myself and my services) but if you have a minute, read what I am about to write carefully.
The estate tax exemption just doubled (i.e. people can leave more to family estate tax free). Bad for planned giving?
Wrong. Amazing for planned giving!!!
People with means are going to their estate planning attorneys. Considering options. Redoing their estate plans.
How often does this happen with your typical planned giving prospect? You usually have no idea unless someone tells you.
So, I am telling you this (from my estate planning practice – more than half of my business): your wealthier donors are meeting with their estate planning attorneys NOW.
That means NOW is the time to make sure they are considering YOUR institution for some sort of planned gift!
In other words, you need to wake up your sleeping planning giving program. You need to train your staff (click here to see more on my upcoming training!). You need to put some budget towards planned giving.
Meaning: it’s time to get your planned giving act in order! The boomers will start moving on. There are a lot more of them than their predecessors and they actually have a lot of money. Planned Giving will grow dramatically in the next few years. You and your organization need to get ready!